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Alans musings : home

e-commerce, e-business, e-marketing,
internet marketing: what are they?

For reasons that will become obvious if you follow the links below - I have problems with what we mean when we refer to e-commerce, e-business, e-marketing, Internet marketing, digital marketing, online marketing - and any one of a number of other terms - that may, or may not, mean the same thing. Whilst I make no attempt to offer up definitions [though I suppose I should really make the effort one day] - the following pages cover my thoughts and discussion on the subjects:

Is it internet, online, digital or 'e' marketing

Is it e-Commerce or e-Business?

A related subject is my view on online retailing.

This page was first published around 2008 but may have been updated since then
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